Security is one of the top concerns of data center operators today. According to a recent study by Infonetics Research, “Cloud and Data Center Security Strategies and Vendor Leadership: Global Service Provider Survey,” more operators are trying to get their security infrastructure to match their network infrastructure, and many are turning to physical security first.

According to the survey, nearly 100 percent of respondents are deploying hardware based security solutions, such as biometric security and access control appliances. Compared to only 75 percent deploying virtual and VM-security software, this draws an eye toward the physical protection of servers, rather than the focus on cybersecurity that is getting so much media attention. Furthermore, 100 percent of respondents said they would continue to be exploring physical security needs through 2015, while increasing software-based security options more slowly.

“When it comes to protecting data centers, nothing drives service providers to invest in security solutions more than the performance requirements driven by infrastructure upgrades and the increasing size and scale of attacks,” said Jeff Wilson, principal analyst for security at Infonetics Research.

Investing in high-quality biometric access control solutions allows data center operators to establish a literal barrier between a thief and the server, cutting the risk of data being compromised significantly. By exploring biometric options, companies also demonstrate to clients that they have their best interests in mind, which can help specialized services, such as colocation providers, attract clients more readily.

The implementation of physical security solutions isn’t new in the data center industry, but the increased focus shows that not enough has been done to cover all the bases yet. Firms need to deploy the tools that optimize security today, preparing for the risks of tomorrow.